Create to Compete

giant2 is a strategy consultancy with one core strategic focus: Market Positioning.

giant2 draws from macro trends, broad cultural insight, and close-up consumer research to illuminate a path forward and accelerate your journey. We embrace work-to-date, existing research, and internal expertise as key inputs into our process, identifying the gaps and unknowns we must fill as we go.

Our approach is collaborative, with clear points of alignment to resolve the strategic choices your company faces. And when it comes to final outcomes and deliverables, we are in lock-step with your needs so that our work has immediate value, creating aligned action across the organization.